Churn and recessions

During a recession, churn can be a major threat to a company. As customers tighten their budgets and prioritize their spending, they may be more likely to switch to competitors that offer lower prices or better value for their money. This can lead to a significant loss of revenue and growth for the company.

One way that companies can combat this threat is by prioritizing retention efforts. This can involve offering special promotions or discounts to loyal customers, improving the customer experience, or providing additional value through added features or services. However, these efforts can be costly and may not always be effective in preventing churn.

Overdue offers a solution to the problem of churn by helping companies recover failed payments and gather valuable feedback from their customers. With Overdue's failed payment recovery feature, companies can automatically retry failed payments and minimize the risk of lost revenue due to technical issues or temporary financial constraints.

In addition, Overdue's feedback feature allows companies to collect and analyze Net Promoter Scores (NPS) from their customers. This can provide valuable insight into customer satisfaction and loyalty, allowing companies to identify potential churn risks and take action to prevent them. By combining failed payment recovery and feedback, Overdue helps companies mitigate the threat of churn during a recession and maintain a healthy and growing customer base.

Overall, Overdue offers a valuable tool for companies looking to combat the threat of churn during a recession. By providing failed payment recovery and feedback, Overdue helps companies retain their customers and protect their revenue and growth.